Lean Market Growing Masterclass
Starting a farm? Start here.
25% off through October 31
Annual fall sale! This is our largest discount offered - get ready for the growing season
with 25% off the Lean Market Growing Masterclass.
No code needed; discount applied at checkout
NEW IN 2021: Live virtual training series with Ben starting this November for all Masterclass students. Join Ben for a 3-part series, where he'll cover lean farming basics, setting up lean farm infrastructure, and new cutting-edge techniques on his farm for lean market growing. Each session will have time for live Q&A. Trainings will be recorded and shared on the Masterclass platform.
Totally Unique
The most comprehensive online course in market growing, combining the lean management system and Ben Hartman's cutting edge growing methods.
Smaller and Smarter Farming
A focus on efficient techniques and microfarm management so that you are profitable in year one.
Practical
More than 100 video lessons, shot on the farm during the growing season, showing you all the details of our 1/2-acre farm. Great for urban and rural growers alike.
What's included
- NEW in 2021: Lean Masterclass seminar with Ben - 3 live trainings with Q&A sessions starting in November, sharing new cutting-edge techniques for lean farming
- More than 100 video lessons (40+ hours of instruction) showing how to earn a comfortable living on a 1/2 acre farm
- Specifics on everything: site selection, low-till soil building, compost-making, weed-free farming, harvesting, and lean selling strategies
- Direct access to Ben: he answers all questions posed through the course platform on a weekly basis
- Invitation to exclusive live Q&A events with Ben for Masterclass students
- Lean methods for growing tomatoes, salad greens, peppers, ginger, carrots, and a whole lot more
- Downloadable content like chef contact sheets, production cheat sheets, and building plans for our barn-house
- Condensed quick-review summary slides of the course content for convenient learning
- Cutting-edge information: Clay Bottom Farm is one of the most respected small farms in the nation and the course is updated every season
- Ad-free: no distractions or promotions, just the lean growing information you want
- Lifetime access: you get access to all of the lessons for as long as the course is online
Farm with focus
This course is about how to earn higher profits and farm more sustainably by cutting out waste.
Farming for everyone
While fewer than 2% of people in the US farm for a living, across the globe one in three people is engaged in agriculture to earn at least a portion of their income.Most farms across the world are less than 3 acres in size. When you set up a smart, small, and locally-focused farm, you join a giant movement.
What's in the course
Take a dive into the course. Here's a preview.
No-waste Inspirations: George Washington Carver and Taicchi Ohno
The lean system is fundamentally about getting rid of waste--instead of perpetually expanding--as the most sustainable way to grow a business. While this powerful concept is said to have originated in Japanese manufacturing, in truth lean thinkers can be found in many diverse fields and in many cultures throughout history. The work of biologist and inventor George Washington Carver (b. 1860s, US, pictured) and industrial engineer Taicchi Ohno (b. 1912, Japan) stand out. They have shaped my farm, my books, and this course in important ways. Read Carver's original work here. Find Ohno's original work here.
Jackson H.
Phoenix Farm
McLeansville, North Carolina
Ben's lean farming course has been of tremendous value and influence on my farm and my life. On the surface, "lean" may sound boring and unromantic, detracting from the heart of farming, but it does just the opposite. It makes farming manageable and fun, allowing me to do the bulk of my farming in just 3 days a week so I can spend the rest of my time being a good husband and father, vacationing, and enjoying other pursuits for a well-rounded lifestyle!
Peter H.
Sweet Pete's Market Garden
Bedfordshire, UK
Ben's Masterclass is my one stop shop for definitive knowledge on all aspects of modern market gardening. It is extremely clear and I heartily recommend it to all my fellow growers.
Jim and Katie H.
Wild Canary Farm
Duvall, Washington
We raise pastured livestock, we grow cut flowers, not veg, and the lean philosophy I’ve studied in Ben’s books and through the Masterclass has universal value. We manage our business with an eye to lean thinking. The approach to systems and people resonates throughout our farm. It’s been a very fulfilling journey and gives our farm the ability, with only 3 employees, to punch well above our weight class.
Is there a time limit on the course?
Do I have to pay through PayPal?
What type of farms is the course geared toward?
Do I have to own a tractor?
Is the course for explorers, beginners, or experienced growers?
Is the course content ever updated?
How can I view the course?
Can course videos be downloaded?
Do you ever offer discounts or sales?
